Tiruppur, Tamil Nadu, one of India’s leading knitwear manufacturing hubs, has witnessed significant growth in its domestic apparel market, with sales estimated at ₹35,000 crore in the 2025–26 fiscal year. The figure is approaching the ₹46,000 crore generated by the city’s export sector during the same period.

Traditionally focused on basic innerwear for men and women, Tiruppur’s domestic market has diversified into a wide range of knitwear and apparel products, catering to changing consumer preferences and expanding retail demand.

The growth of organised retail chains, including Reliance Trends, DMart, Pantaloons, Max, EasyBuy and Zudio, has played a major role in expanding the market. At the same time, the rapid growth of e-commerce has enabled smaller manufacturers to reach customers across India.

This transformation has created new growth opportunities for Tiruppur’s garment manufacturers, allowing them to reduce dependence on export markets and strengthen their presence in domestic retail.

The expansion of the domestic market highlights Tiruppur’s evolving role in India’s textile and apparel industry, supported by organised retail, digital commerce and growing consumer demand.